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The circuit unlocks a new era for international pickleball with a seven tournament circuit across Europe, the Middle East, and Africa
Playtomic reveals how participation growth highlights padel’s emergence as one of the UK’s fastest-scaling sports
United States participation increased by 1.6 million in 2025 for a total of 27.3 million players
The sports entertainment and innovation company unveils first steps in bold vision for the future of racket sports
The parent company of the PPA Tour and MLP aims to create pickleball's first vertically integrated platform
The official global live television production partner will produce more than 35 Challenger Tour events worldwide each season
The sports entertainment and innovation company adds George Mackin as strategic consultant
The partnership provides players with access to pro-level insights at PodPlay-powered facilities
The Premier Padel League promises to elevate the sport nationally with a sustainable sports ecosystem
Game4Padel shifts to franchise model to expand more quickly and meet rising consumer demand
MLP’s Brooklyn Pickleball Team and the youth nonprofit Conquer Kids team up to spread the game in NYC public schools
The national series brings amateur community together with festival-style weekends
With global distribution, celebrity-backed teams, and a team-based format, the Hexagon Cup is redefining how pro padel reaches fans worldwide
The partnership reinforces the long-term vision to grow pickleball on college campuses
From humanoid robots to breakthrough accessibility, Infosys introduced what AI can create for the fan experience
By merging competition, entertainment, and real-money rewards, the emerging platform is creating a new category within the sport
The pickleball club franchise makes another major international move to spread pickleball around the world
Playtomic’s matchmaking tool brings people together for padel…and romantic relationships?
New padel clubs and players fuel court booking marketplace competition
The investment arm of the Australian Open and Tennis Australia is bullish on the world’s fastest growing sport
The deal values the company at $200 million with first-ever outside investment coming from Bluestone Equity Partners
The new sport kicks off with professional, amateur, collegiate, and high school competitions, major partnerships, and a growing national infrastructure
On and Rolex jump into the sport with first-ever sponsorships
The partnership will provide new and enhanced digital experiences served up for fans of The Championships, Wimbledon
PongBot, Acemate, and Tenniix brought high-tech ball machines to the world's biggest tech convention
Major League Pickleball is stepping into a new era of greater accuracy and fairness in officiating with a new partnership.
Racketlon World Tour Finals: The Most Underrated Championship in Racket Sports Is Raising Its Game
The Real Housewives better watch out with pickleball making its reality TV debut thanks to Pickleball Kingdom.
Coco Gauff, Abigail McCulloch, and Kyle Sulkar earn spots on the 2026 Forbes 30 under 30 Sports list
The Dallas Open announced a three-year agreement that makes Tecnifibre the tournament’s official stringing partner.
