Tennis

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Tennis

Why Your Racket Sports Brand Story Isn’t Landing

Forbes contributor Tim Newcomb shares what actually makes a story newsworthy

By

Ian Rapport

on

January 27, 2026

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Tennis

Mizuno Enters Competitive Racket Space with Two New Frames

The Mizuno AcroStrike & AcroSpeed will highlight new technology alongside its popular shoes and apparel

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Ian Rapport

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January 27, 2026

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Tennis

Why Tennis Australia Embraces All Racket Sports

From padel to pickleball to POP, the Australian governing body sees big value in building the entire category

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Ian Rapport

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January 27, 2026

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Tennis

How an LA Tennis Boutique is Putting Independent Tennis Apparel on the Map

Grand Slam LA shined the spotlight on the hottest independent tennis clothing brands at the Advantage Fair during Indian Wells

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Ian Rapport

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January 27, 2026

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Tennis

INTENNSE Hosts First-Ever Pro Tennis Draft at RacquetX

The draft is INTENNSE’s latest innovative approach to bring entertainment, opportunity, and new energy to the sport

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Ian Rapport

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January 27, 2026

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Tennis

Ian Rapport Joins U.S. Blind Tennis Association Board of Directors

Racket Sports Industry Leader Brings More than a Decade of Marketing Experience to Drive USBTA Growth

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Contributor

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December 23, 2025

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Tennis

Tennis Social is Reimagining How People Learn and Play Tennis

Through cutting-edge computer vision and immersive gameplay, the company's tennis simulator aims to lower the sport's barrier to entry

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Ian Rapport

on

January 27, 2026

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Tennis

USTA Names Craig Tiley as Chief Executive Officer

The Tennis Australia CEO ushers in a new era for the USTA as it aims to drive participation growth

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Ian Rapport

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January 27, 2026

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Tennis

Andy Roddick Signs Multi-Year Deal with ESPN

The former world No. 1 and U.S. Open champion will start at Wimbledon as an analyst for both match and studio coverage

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Ian Rapport

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January 27, 2026

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Tennis

Diego Schwartzman Bets on the Future of Tennis with INTENNSE

The former world No. 8 on new formats, player economics, and why tennis may need to evolve

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Ian Rapport

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January 27, 2026

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Tennis

Tennis Continues to Surge in Latest USTA Study

United States participation increased by 1.6 million in 2025 for a total of 27.3 million players

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Ian Rapport

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January 27, 2026

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Tennis

The ATP Challenger Tour Expands Production Partnership with Two Circles

The official global live television production partner will produce more than 35 Challenger Tour events worldwide each season

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Ian Rapport

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January 27, 2026

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Tennis

Agassi Sports Entertainment Bulks Up Team with New Appointment

The sports entertainment and innovation company adds George Mackin as strategic consultant

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Ian Rapport

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January 27, 2026

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Tennis

How AI Raised the Bar for Fan Experience at the Australian Open

From humanoid robots to breakthrough accessibility, Infosys introduced what AI can create for the fan experience

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Ian Rapport

on

January 27, 2026

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Tennis

IBM Renews Partnership with The All England Lawn Tennis Club

The partnership will provide new and enhanced digital experiences served up for fans of The Championships, Wimbledon

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Ian Rapport

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January 27, 2026

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Tennis

Tecnifibre Named Official Stringing Partner of the 2026 Dallas Open

The Dallas Open announced a three-year agreement that makes Tecnifibre the tournament’s official stringing partner.

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Tennis

Racket Sports Leaders Top the Forbes 30 Under 30 Sports List

Coco Gauff, Abigail McCulloch, and Kyle Sulkar earn spots on the 2026 Forbes 30 under 30 Sports list

By

Ian Rapport

on

January 27, 2026

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